🗣 According to a study published in June 2022 by Statista, there will be around 1.4 billion mobile augmented reality (AR) users worldwide by 2023, up 1 billion from with 0.44 million observed in 2019.
Furthermore, by 2023 global shipments of AR headsets are expected to reach over 30 million units, more than 12 times the expected shipments in 2020.
By 2024, there will be an estimated 1.73 billion mobile AR users around the globe.
🤔 What do this number show? Augmented reality is appreciated by the public!
In AR, information about the surrounding real world is provided to the user for information retrieval and/or interaction through the use of the device. Over the past few years, we’ve been committed to raising awareness and attention to this technology to realize its full potential and impact. We are therefore driven to invent solutions that allow users to interact with their surroundings through augmented reality, helping to drive sales and increase ROI.
👀 What do you think about this trend? Are you a frequent user of AR? Have you incorporated it in your business yet?
If not, check out what we at CaptivatAR have to offer!